• Holiday Trends Point to Shopping Small, Shopping Local and Giving Choices

    • Share:
    November 02, 2024
    #ShopNavarreFirst E-Gift Card Addresses What Consumers Want

    The Navarre Beach Area Chamber of Commerce announced that the #ShopNavarreFirst E-Gift Card now offers a diverse range of restaurants, retailers, experiences and services from 20+ different merchants in the community, all accessible from one digital gift card. This makes supporting local businesses as quick and easy as shopping online. #ShopNavarreFirst E-Gift Card is a favorite gift because recipients get to choose where to use it. They can spend it all at one spot, or use it multiple times at many different places. For example, you could give the gift of a “Morning in Navarre” where your loved one starts with a coffee from her favorite barista, enjoys a relaxing mani-pedi and/or an invigorating yoga class, pops into a boutique, and then meets a friend for lunch – all using the same #ShopNavarreFirst E-Gift Card.

    Recent holiday shopping trends related to 1) local businesses, 2) gift cards, 3) online shopping and 4) overall spending suggest that the #ShopNavarreFirst E-Gift Card is in the right place at the right time.  According to a recent study by ActiveCampaign, a company specializing in customer experience automation, 84% of consumers said they plan to shop small during the holidays.
    Moreover, gift cards have been consumers’ top choice holiday gifts for many years, but generational trends and consumer preference for choice have caused even more growth in gift cards’ share of holiday spending. According to a Blackhawk Network report, consumers plan to spend 48% of their holiday budget on gift cards, up from 39% in 2023. Being an all-digital gift card, the #ShopNavarreFirst E-Gift Card also leverages the growth in online shopping, providing a 24x7 sales channel for local businesses who may or may not have their own e-commerce site.
    Finally, based on the National Retail Foundation’s (NRF) 2024 winter holidays survey, consumer spending on holidays gifts this year will reach a new record: $902 per person, up $25 per person from 2023. By giving the #ShopNavarreFirst E-Gift Card you are keeping that revenue in our community and giving people what they want, all while supporting the local merchants that make our community unique.
     
    About Navarre Beach Area Chamber of Commerce
    The Navarre Beach Area Chamber of Commerce (NBACOC) is a vibrant organization with 500 business, civic, non-profit and individual members, serving as a collective voice for their interests. For more than 50 years the NBACOC has been working every day to make the Navarre area a better place to live, work and visit. The NBACOC strives to be the voice of the Business Community for a better Navarre. If you like to be at the center of the action, then the Chamber is the place to be. You will have the chance to establish relationships with every business in the Navarre area. The Chamber strengthens our community as a champion for small businesses.

    About Yiftee, Keep Local Dollars Local
    Yiftee is the leading provider of Community Gift Cards with more than 600 communities and 20,000 merchants throughout the United States. Yiftee partners with Chambers, Main Streets, Downtowns and Cities in each community to brand and market the cards locally.  There is no cost to the organizers or merchants for the program and set-up is fast and easy. Yiftee also provides custom-branded cards for individual merchants, franchises, and chains. More info at Yiftee.com, email: sales@yiftee.com.


     
    The #ShopNavarreFirst E-Gift Card allows recipients to spend the card at many local shops and restaurants in the community and keeps local dollars local.
    Purchase them here:     #ShopNavarreFirst - Navarre Beach Area Chamber of Commerce
    Contact:
    Chanda Ryan, President/CEO
    chanda.ryan@navarrechamber.com, (850) 939-3267